Sure, you can outsource stuff; get that graphic designer to do the artwork; then give the product to a marketing guy, who will probably schedule a series of meetings with you, until finally a decision is made and your little old pamphlet is done. How many businesses or martial arts gyms have gone this route?OR …
You can invest some time in learning these skills yourself and once done – do the whole job yourself in an easy afternoon.
We live in a world where it is soooo easy to become dependent upon a whole team of other people to get even the simplest thing accomplished. The self-reliance of the past generation seems to have become an increasingly rare bird. We can always outsource right? We can always ask GOOGLE; we can always locate that technique on Youtube or look up our passport number on our new i-phone.
Don’t misunderstand; I am all for the convenience that technology offers; but not at the expense of sacrificing my ability to learn, remember and use my mind. I don’t poo-poo the wonders of the GPS – but I can also navigate by the stars, by compass and I can read both map and terrain. It doesn’t cost much to take ownership of skill and knowledge – and empowering ourselves by owning and using learned knowledge empowers us to become people of action.
If you don’t act because of something you don’t know – then realize this is an opportunity to learn and do! A lot of the time, when we find ourselves stalling or postponing … it is simply because we havn’t yet taken ownership of all the necessary skills to complete the task. Get those skills … at every opportunity.
JBW
